HELLO WORLD!
I am Ankita,
with empathy of a designer, precision of an engineer
With over 2 years of experience creating intuitive designs that make people say, 'Wow, this works!' I am now mastering Interaction Design at IDC, IIT Bombay.
HELLO WORLD!
I am Ankita!
with empathy of a designer, precision of an engineer
With over 2 years of experience making people say, “Wow, this works!” I’m currently mastering Interaction Design at IDC, IITB,
HELLO WORLD!
I am Ankita,
with empathy of a designer, precision of an engineer
With over 2 years of experience creating intuitive designs that make people say, 'Wow, this works!' I am now mastering Interaction Design at IDC, IIT Bombay.
User Studies
Quantitative Research
Qualitative Study
Affinity Mapping
Empathy Mapping
Design Evaulation
Information Architecture
User Testing
Journey Mapping
Key Projects
Key Projects
Key Projects
medipal
MediPal stands out in the domain of health literacy by offering a highly personalized, step-by-step learning journey designed specifically for patients and their families. The platform allows users to progress at their own pace, ensuring a structured and supportive approach to chronic disease management
View Project
CMW addresses the challenge of managing incoming calls during busy times by introducing a widget that prioritizes efficiency and minimal disruption. The success of technique lies in measurable improvements, making it a practical and impactful solution for busy professionals and students alike.
Call Management Widget
View Project
This project focuses on rural and semi-urban India, spotlighting an often-overlooked segment. By blending interaction mapping with proficiency levels and using a mixed-methods approach, it captures a nuanced view of users' thoughts, challenges, and motivations, championing inclusivity and diversity.
View Project
This project focuses on rural and semi-urban India, spotlighting an often-overlooked segment. By blending interaction mapping with proficiency levels and using a mixed-methods approach, it captures a nuanced view of users' thoughts, challenges, and motivations, championing inclusivity and diversity.
Snugg
View Project
This project provides clear, data-driven insights into how brand logos influence young consumers' price perceptions of shoes. It highlights the role of branding, prior knowledge, and gender differences in shaping valuation, offering valuable implications for marketing strategies and product design.
Quantitative Study
View Project
This service design project reimagines book access and sharing in rural India to bridge the educational divide. With ideas like community book fairs, inter-school exchanges, and playful learning spaces, it tackles challenges like resource scarcity, engagement barriers, and cultural constraints.
"एक किताब, एक बदलाव"
View Project
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
What's My Design Process!
What's My Design Process!
What's My Design Process!
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
medipal
MediPal stands out in the domain of health literacy by offering a highly personalized, step-by-step learning journey designed specifically for patients and their families. The platform allows users to progress at their own pace, ensuring a structured and supportive approach to chronic disease management
View Project
CMW addresses the challenge of managing incoming calls during busy times by introducing a widget that prioritizes efficiency and minimal disruption.
Call Management Widget
View Project
This project focuses on rural and semi-urban India, spotlighting an often-overlooked segment, it captures a nuanced view of users' thoughts, challenges, and motivations, championing inclusivity and diversity.
View Project
This project focuses on rural and semi-urban India, spotlighting an often-overlooked segment, it captured users' thoughts, challenges, and motivations, championing inclusivity and diversity.
Snugg
View Project
This project provides clear, data-driven insights into how brand logos influence young consumers' price perceptions of shoes. It highlights the role of branding, in shaping valuation, offering valuable implications for marketing strategies and product design.
Quantitative Study
View Project
This service design project reimagines book access and sharing in rural India to bridge the educational divide. With ideas like community book fairs, inter-school exchanges, and playful learning spaces, it tackles challenges like resource scarcity, engagement barriers, and cultural constraints.
"एक किताब, एक बदलाव"
View Project
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
When I kick off a project, I start by pinpointing the core problem. I make sure it’s a real issue that needs solving—I’m all about validating it upfront. Then comes the fun part: digging into research. I love diving into the heart of the problem, exploring what’s already out there, and building on that to shape a clear objective for the study.
I don’t believe design is a linear process. I never stop exploring. New ideas and literature sneak into my process at every stage, ensuring my designs aren’t just effective but downright exciting.
When it’s time to create, you’ll find me in the captain’s seat, steering Figma designs or coding like I’m on a mission. I love turning concepts into clickable, scrollable, interactable magic.
Now, let’s talk about my favorite part: evaluation. Planning how to test a design is so exciting. I carefully choose methods that’ll give me the best insights. Then, it’s time for experiments—trying things out with people, collecting their feedback, and figuring out what works and what doesn’t. Honestly, that rush of seeing real reactions and learning from them is what keeps me going.
Designing isn’t just about making things look good; it’s about making them work beautifully for people. And that’s what I love most.
HELLO WORLD!
I am Ankita!
with empathy of a designer, precision of an engineer
With over 2 years of experience making people say, “Wow, this works!” I’m currently mastering Interaction Design at IDC, IITB,
HELLO WORLD!
I am Ankita!
with empathy of a designer, precision of an engineer
With over 2 years of experience making people say, “Wow, this works!” I’m currently mastering Interaction Design at IDC, IITB,
HELLO WORLD!
I am Ankita!
with empathy of a designer, precision of an engineer
With over 2 years of experience making people say, “Wow, this works!” I’m currently mastering Interaction Design at IDC, IITB,
HELLO WORLD!
I am Ankita!
with empathy of a designer, precision of an engineer
With over 2 years of experience making people say, “Wow, this works!” I’m currently mastering Interaction Design at IDC, IITB,